Kaos Community Board
Taking Your Business to the Next
Level
At THE EXPERT’S GUIDE TO PUBLICITY workshop, you’ll
learn:
My secrets to getting on TV, radio and in print . . . and
how you can do it within 30 days of this workshop.
What goes into a media kit & how to make yourself an
incredibly desirable guest they'll want to interview again
& again.
How to 'pitch' editors and producers so you sound different
than everyone else & get easily noticed.
My top 10 tips for launching your PR campaign.
How to leverage valuable media coverage to generate even
more leads.
Friday April 28, 2006
Toronto Business Development
Centre
(near Kipling Subway Stn)
9:15 am - 4:00
pm
$299
JenniferBeale@unleashpr.ca
www.unleashpr.ca/events
Phone: 416-865-3274
What's Your Story? What is branding and why is it
important for the success of your business?
What happens when you are finally getting press coverage
and you are asked to make a presentation or need to answer
questions about you and your business? Do you know what to say
and how to say it?
Are you telling your story to the right people, the right
way? Does your story create a demand for your products and
services? Do people understand what you do and how it will
positively impact them?
Branding is telling the story about your business – it
shapes who you are, what you do, how you do it, and why you’re
different.
Branding is about consistently delivering your message and
your Promise of Performance to as many potential customers as
possible, with the most effective use of your time and money.
Story telling is our unique method of “branding” that is
cost effective, easy to implement, and gives you a clear point
of differentiation in a competitive marketplace.
Fullcircle Marketing teaches you the fundamental
“brand story telling” principals you need to help you market
your story - who to tell it to, how to tell it, and how to
develop it.
Fullcircle Marketing: How to tell Your Brand Story
Half Day One-on-one Session with Denise Vassil Phelps
$250.00
What you will learn:
In this one-on-one session
participants will start to create their story outline and
learn the necessary steps to bring their story to life. Your
business will grow when you are able to tell your story to
your customers verbally and in writing. You will use your
brand story in all your marketing materials. When you make
your story meaningful and memorable to your customers they
feel like they are an important part of your business and they
enjoy being part of your story.
Denise Vassil Phelps
T.416.447.2599
denise@fullcirclemarketing.ca
www.fullcirclemarketing.ca
